Good purpose
The UIT not only tries to introduce participants to the city of Utrecht and all its aspects, but also tries to make participants aware of various social issues. Both before and during the UIT, the organisation is socially engaged in different areas.
This year’s charity is the sustainable initiative, SEAVENTS.
SEAVENTS
SEAVENTS was founded by Jeroen van der Kolk & Simon Witt. Our love for surfing
took us around the world and fueled an ambition to take responsibility for our
playground; The Ocean. While living in Australia we developed the vision to: ‘’Promote care for the environment to create harmony between people and planet’’.
We had to choose a strategic place where lots of people gather at the same time,
where people are receptive to new ideas, where new solutions can be tested and
measured and where we could have fun while working: FESTIVALS.
So we made it our mission to help events become waste free. It’s a step-by-step
process and we can never make a festival completely zero waste. We focus on taking
RESPONSIBILITY for what we CAN do.
Together with the festival organizations and a solid crew of like minded people striving to make a difference,
make a positive impact and inspire festival visitors on what a waste free world could look like.
Waste is our main focus, but we are sustainability advocates in a much broader sense. Whether it be a fashion brand, memorial day or distribution warehouse, we will help it to be more harmonized with nature.
